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Analytics - official Bitly server

Bitly MCP server

Hosted MCP server that gives AI agents access to Bitly short links, QR Codes, Bitly Sites (link-in-bio pages), custom domains, bulk uploads, exports and click and scan analytics. Bitly hosts it at https://api-ssl.bitly.com/v4/mcp with OAuth or API key auth.

Last verified 15 tools4 sources

Install

JSON
{
  "mcpServers": {
    "Bitly": {
      "type": "http",
      "url": "https://api-ssl.bitly.com/v4/mcp"
    }
  }
}
JSON
{
  "mcpServers": {
    "Bitly": {
      "type": "http",
      "url": "https://api-ssl.bitly.com/v4/mcp"
    }
  }
}

VS Code

JSON
{
  "servers": {
    "Bitly": {
      "type": "http",
      "url": "https://api-ssl.bitly.com/v4/mcp"
    }
  }
}

Generic

JSON
{
  "mcpServers": {
    "Bitly": {
      "type": "http",
      "url": "https://api-ssl.bitly.com/v4/mcp",
      "headers": {
        "Authorization": "Bearer YOUR_BITLY_AUTH_TOKEN"
      }
    }
  }
}

Tools

bitly_create_short_link
Create a compact, shareable link with advanced customization options.
bitly_create_short_link_with_qr
Create a short link and a QR Code that encodes it in a single step.
bitly_get_short_link_details
Get complete short link details (title, destination, created, creator, tags, custom domains).
bitly_update_short_link
Update destination URL, title, archive state, tags, or dynamic routing rules.
bitly_delete_short_link
Permanently delete a short link (unedited links only).
bitly_get_link_destination
Look up where a short link points, including links you do not own.
bitly_get_link_analytics
Analytics for a single short link.
bitly_get_group_analytics
Analytics across all links in a group (workspace).
bitly_get_qr_code_analytics
Scan analytics for a single QR Code.
bitly_create_qr_code
Create a new QR Code for a link.
bitly_get_qr_code_image
Return a QR Code's image as a base64 data URI.
bitly_get_group_short_links
List links in a group with rich filtering.
bitly_create_custom_domain
Connect a domain the user owns to an organization and queue its DNS verification.
bitly_export_data
Export link or QR data as a CSV, returned inline as a downloadable file.
bitly_create_site
Create a new, empty Bitly Site (link-in-bio page) for a group at a short URL.

As documented on October 17, 2026. A running server reports its current list through tools/list.

Notes and caveats

  • OAuth 2.1 with dynamic client registration is recommended; a Bitly API token from bitly.com/settings/api in an Authorization Bearer header also works.
  • All endpoints require authentication since December 2025.
  • Claude Code and Cursor snippets are for ~/.claude/mcp.json and ~/.cursor/mcp.json (OAuth variant shown; the docs also give an API-token variant).
  • Windsurf and stdio-only clients use the mcp-remote npx proxy, which needs Node.js 20+.
  • In August 2026 tools were renamed with a bitly_ prefix and 32 per-endpoint analytics tools were merged into three, so older tool names no longer exist.
  • OAuth in Claude Web needs Workspace Admin enablement on Team and Enterprise plans.
  • Changelog gives month-level dates only (initial release August 2025, latest entry September 2026).
  • The tools reference lists more than 50 tools; 15 shown.

FAQ

What does the Bitly MCP server do?

Hosted MCP server that gives AI agents access to Bitly short links, QR Codes, Bitly Sites (link-in-bio pages), custom domains, bulk uploads, exports and click and scan analytics. The vendor documents 15 tools, including bitly_create_short_link, bitly_create_short_link_with_qr, bitly_get_short_link_details and bitly_update_short_link.

How do I add the Bitly MCP server to Claude Code?

Bitly documents a Claude Code config; copy it from the Claude Code section of this page. Snippets for Cursor, VS Code and Generic are there too.

Does the Bitly MCP server need authentication?

Yes, OAuth or API key. Transport: Streamable HTTP. Status: Unlabelled, last checked October 17, 2026.

Sources

Last verified against 4 Bitly pages, then re-checked independently.

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